Look for the POP Club tent at the market Saturdays 9a-noon! POP Club provides a fun opportunity for children to engage in our local food system through fun crafts, conversations directly with farmers, educational games and demonstrations, exposure to new fruits and vegetables and learn about the importance of buying local produce. 

Join the Two Bite Club! Take two bites of the fruit or veggie of the week & receive $2 in POP Bucks to spend on produce at the market! The Two Bite Club is a great way to expose a child to new produce as well as engage with the farmers who grow it!   

Join the POP Club at the DPFM!


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We are excited to introduce Happy Haulers - market wagons you can use during your shop at the DPFM!

Pick up a Happy Hauler at the info tent, fill up it up with produce and products, haul it to your car and return it to the info tent when you are done - it's that easy! 

Visit us as a non-profit of the week.... 


DPFM is pleased to highlight weekly a local non-profit community organization in the space adjacent to the information table at the entrance to the market. If you are interested in sharing your message at the market, email with your request.


Keep in mind that these featured non-profits are limited to those that have a direct connection to our Varina and greater Henrico community or the conservation or healthy living focus of DPFM. Although we are pleased to have those folks at the market, DPFM does not endorse those groups other than to provide them an opportunity to highlight their work.


From time-to-time, other non-profit groups and similar organizations may request space to participate on market day. Just as the non-profit invited to participate as the weekly featured non-profit, these groups will be limited to those with a local connection to our community. DPFM does not discriminate among those who wish to attend the market and set up space to share about their organization other than to limit it to Varina or market-focused groups. Likewise, the presence of these groups is not an endorsement or show of support for their mission or work.  These groups will be considered and accompanied strictly on a space-available basis at the discretion of the DPFM.